Bachelor of Business

at Southern Cross University, New South Wales.

A three-year business degree offered at the Gold Coast, online and at The Hotel School in Sydney and Brisbane, with areas in analytics, artificial intelligence, entrepreneurship, finance, marketing and sustainability. Fewer than five ATAR-based offers were made, so no lowest selection rank is published. Assumed knowledge: Mathematics Advanced and 2 units of English.

Lowest selection rank

SCU has not published a lowest selection rank for this course for recent intakes. That usually means too few ATAR-based offers were made to report one, or that selection also uses a portfolio, audition, interview or other criteria. Check the current entry requirements on the official course page.

Prerequisite Year 12 subjects

No formal Year 12 subject prerequisites; assumed knowledge may still apply.

What you will study

Study areas are analytics, artificial intelligence, business, entrepreneurship, finance, marketing and sustainability. Southern Cross also offers the Bachelor of Business (Accounting). The course includes 200 hours of professional work experience through an internship or industry project.

Placement and industry experience

Students complete 200 hours of professional work experience, through either an internship or an industry project.

Career outcomes

Graduates work as graduate analysts, marketing coordinators and HR officers across small-business and corporate employers.
Common destinations include retail-banking graduate programmes, FMCG marketing rotations and management consulting boutiques.
Many alumni progress into business development, brand management and operations leadership roles within five years.

Typical first jobs

Graduate analyst at the big four banks
Consulting graduate at the big four professional services firms
Marketing or brand coordinator at retail and FMCG companies
Human resources advisor at large corporates or government agencies
Business analyst in technology and start-up sector
Account manager in media and advertising

Graduate starting salary

$60,000 - $75,000 per year

Source: qilt.edu.au. Last reviewed 2026-05-21.

After graduation

Graduates work in business, marketing, finance and management roles, or continue to postgraduate study. Students wanting accounting accreditation should look at the Bachelor of Business (Accounting).

Is this the right degree for you?

You probably thrive here if

Students who enjoy team-based case competitions and live business problems
Those comfortable with mid-level maths in finance and analytics units
People who want broad business literacy before committing to a specialty
Students who network actively and want to build a corporate CV
Those willing to manage heavy group-work loads

It is probably not for you if

Students wanting deep quantitative finance and economics theory (consider a BCom or BEcon)
Those who dislike group work or large lecture environments
Anyone avoiding numerate units entirely

Careers this leads to

Australian career pathways that name this Bachelor of Business as an entry route. Each page shows uni, TAFE and apprenticeship alternatives.

Marketing officer

ANZSCO 2251

Sources

Course details are summarised by ExamExplained, not copied from the university. Confirm course content and selection ranks on the Southern Cross University website and on UAC before applying.