Unit 1: Planning a business

1 dot point, in syllabus order. Each dot point has a focused answer, with exam-style questions and worked answers where available.

Area of Study 1: The business idea

Sources of business ideas - personal experience, recognising a need or want in the market, observing existing businesses, the entrepreneurial mindset; methods used to identify business opportunities; the role of an entrepreneur

Sources of business ideas. Personal experience, market gaps, observation, the entrepreneurial mindset, and the role of the entrepreneur, with worked Australian examples including Canva, Atlassian, Who Gives a Crap and Aesop.

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